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Microcontroller and peripheral IC

Holtek Semiconductor is a leading professional IC design house in Taiwan having its major business activities focused in the area of microcontroller and peripheral component design and marketing. The company has continuously focused its energies in the advancement of new product development and skills innovation. The company's ability to keep in line with market trends, has given Holtek the means of releasing a wide range of highly successful and extremely competitive IC devices.

Holtek intends to become a major presence in all areas of life for electronic applications where MCUs are providing everyday users with increased convenience, such as computer, information, consumer and automotive areas.

Holtek’s product development strategy is firmly focused in the two areas of microcontroller and microcontroller peripheral devices. In this regard the company has developed and established its image as a professional MCU designer with the expanding MCU application area and service levels creating more room for new development. Presently the Holtek Semiconductor device range includes general purpose and specialised types of microcontrollers which in addition to being used in general purpose applications also see specialised uses in the speech, communication, computer peripheral household appliance, medical equipment, automotive and security etc. application areas. Additionally, Holtek supplies a range of power management devices and non-volatile memory peripheral devices, ensuring that customers are supplied with a functionally comprehensive set of device solutions.

Based on its initial investments in IC design in 1983 where it created its original design team, and in the interim period where it has accumulated an extensive array of experience, intellectual properties and patents, as well as the support of many foundries, packaging and testing facilities, at the same time has established marketing and technology support hubs in Taiwan, China and the USA. As a result Holtek is able to provide its customers with the following advantages:
* Device quality excellence including high noise immunity and ESD protection
* Extremely short lead times
* Superio price/ funciton ratio
* Availability of OTP type, Mask type and Flash type devices
* Localized technical service and support
* Flexible ASSP and ASIC MCU development service
* Availability of professional design tools and high-function C compiler

Product Strategy
Holtek will continue to focus its development efforts in the 8-bit MCU area. With the addition of the development of a continued range of supporting peripheral MCU devices, customers will be provided with a wide range of multi-functional flexible device solutions for all their MCU product requirements. In one stroke, users of Holtek devices, in obtaining low cost, convenience and flexibility, will permit their products to achieve price superiority in the market place.

Development Strategy
Holtek's design strategy will remain focused in the developing automotive and consumer product areas. In addition, Holtek, with its concentration of design effort in the area of high quality MCU devices, fully intends and expects to expand its international market presence. The provision of outstanding quality and a rapid local support service, will combine to not only satisfy the needs of Holtek's global customers, but will lead to the increasing presence of Holtek MCU devices within the products of major and prominent well known global household consumer product manufacturers; a process which will establish the professionalism and international image of Holtek MCU devices.

To maintain its continued business growth, Holtek, in addition to continuing to expand the range of products within its present device range, based on the semiconductor industry's superiority in its vertical division of labour, will further integrate its upper and lower related resources, and with its professional semiconductor design, wafer manufacturing and packaging experience, be able to provide customers with a total solution service, and improve overall efficiencies. In this challenging information age, Holtek fully intends to take the necessary steps to ensure the continued growth of its business to new heights, in the process providing a winning solution alike for both Holtek and its customer.

Manufacturer/supplier's information

Company name:		Holtek Semiconductor Inc. [ Homepage ]
Business address:		No.3, Creation Rd. II, Science Park, Hsinchu, Taiwan
Telephone number:		:886-2-26557070
Fax number:		886-2-26557383
Contact name:		Stanley [ Email ]

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Product groups: microcontroller   IC

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